杨秀惠的故事 Vivien's Story

作为VY Beauty Store的创办人,我曾经历不少跌跌碰碰。但我相信人总会遇到挫折,只要不选择放弃,愈战愈强,才能有机会成功。

很多人问我,你在TVB的事业已经算是发展的不错了,为什麽要这样折腾自己去创业呢?在做美容节目主持的那几年,身边很多朋友跟我的粉丝在网路上PM我,跟我抱怨他们一直花钱花时间但没能找到适合自己的护肤瘦身产品,要我推荐我觉得好用的给他们。在回答每一个有关於瘦身减肥跟化妆护肤的问题时,其实我是感到很高兴的,因为有很多人都十分认同我对美容瘦身的知识跟见解,也会去买我推荐过的产品。

我脑袋里开始有一个念头:既然大家的烦恼都跟我一样,常常买到对自己无效的产品,或者是对产品安全方面有疑虑,那不如我去试试看代理我自己用过觉得安全也快速见效的产品回来跟大家分享吧?这样就能跟大家分享到我用过觉得优质的产品。就这样,我就踏上了创业之路,这是我来香港发展之前作梦都没有想过会踏上的一条路。

As the founder of VY Beauty Store, I had gone through tough times in running my own business. I believe that we all have setbacks in our lives, but stick it out. When the going gets tough, the tough get going. Do not give up and you are set for SUCCESS! 

Many people asked me, “Vivien, you are indeed doing well in TVB, but why you still want to start your own business? That’s torturing!” Being a host of beauty programme over the years, I received many messages from my friends and fans complaining that they have spent a lot of money and time but ultimately could not find skincare and slimming products that best suit their needs. And they came to ask for my recommendations. In fact, whenever someone ask me about slimming and beauty stuff, I feel pleased because many of them acknowledge my knowledge of and insight into aspect of beauty and slimming, while my words actually affect their purchasing decisions.

Thus, an idea popped into my head: Since most of us have the same trouble, which is feeling annoyed about buying ineffective products or concerning with the product safety, I might as well act as a distributor to introduce the products that I have used before to you all. More importantly, those products should be recognized as safe, effective and efficient. And that’s how I start my business, a path that I had never thought of before I came to Hong Kong.

在创业路上,我跟别人一样都是在一开始的时候什麽都不懂,从不断学习和摸索中成长,在一开始创业的时候很多事情都要独自处理。即使在店铺开始有营收,能聘用助理来帮忙减轻工作量,但若条件可以,我依然坚持参与店铺大小事务。因为我做了多年的客人,深深认为作为一个称职的「老板娘」,必须持续了解店铺的实质营运状况以及明白客人的需要,才可以针对不足之处加以改善,提供给每一位客人贴心的服务,建立起大家对我本人跟我这家店铺的信任。

Like any entrepreneurs else, I knew nothing about launching a company at the beginning. So, I pursued continuous learning and exploring, which helped me to grow as I go. In the early stage, I nearly had to handle everything. Soon, my business started to make profit and was able to hire assistants to alleviate my workload, but if possible, I persisted in being engaged in shop operation. Since I am always a customer elsewhere, therefore, I knew that if I want to be a competent boss, I should keep myself updated with the actual operation situation and understand customers’ needs, in order to rectify the inadequacies identified, provide attentive customer service and develop credibility with all of our customers.
在自己完全不熟悉的领域工作的确令人感到不安,但通过不断实验跟犯错,我学习到很多关於营商的要诀。平日我常常跟我的同事强调一件事,犯错是每个人都会经历的,但最重要的是通过错误学习,整理出补救错误的方案,跟怎样预防之後再犯上相同的错误。由过去店铺选址丶店面装修设计,接网路订单丶寄货到不同国家,到线上线下的各种宣传推广丶发掘优质产品回来分享给大家,这条路我只能说走起来并不容易,但幸运的是我走在创业路上,一路有不同的人提供协助跟意见给我。如果没有了这些人,想必我的创业路走起来会更艰难吧…

Although working with unfamiliarity is uneasy, I learnt more about tips on doing business from experiments and mistakes. I especially stress: Everyone makes mistakes, that is normal, but the most important thing is to learn from our mistakes and figure out the best course of action for improvement to avoid repeating the old same mistakes. I can only say that it is not easy to tread the path to start a company, from site selection, store layouts and designs planning, online orders receiving, international order shipping to online-to-offline promotion and discovery of superior quality products. Luckily, I received tons of assistance and advice from many great people to help with my business. Without them, I’m sure my startup business will probably be even more difficult.
除了这些人,我也十分感恩身边有一群很愿意帮助我的同事。作为公司的创办人,「团队」是我最重视的核心价值。在生意还没上轨道时,我需要他们去帮我的忙,建立销售网络丶处理各种产品代理邀请丶去订立不同的系统去管理订单丶库存,调配人手资源,训练前线员工。现在生意有了规模,没有了我的团队,单靠我一个人更加是绝对没可能独自完成所有大小事务的。

Apart from those loved and great ones, I am grateful to have colleagues who are willing to lend me helping hands. Being a founder, “teamwork” is always the uppermost core value in my mind. I remember the days when my business was still not on track, they assisted me in establishing sales network, handling invitation for distributing diverse products, building system to manage orders and stocks, training front-line staff and so on. Now, the business is on track, but this is not attributed to my own efforts. I alone definitely could not complete all these affairs without my team.
虽然说一路上跌跌碰碰,但我还是会鼓励跟我有一样想法的大家去勇敢尝试,只要有任何事想要去完成,去尝试,那就去做。我这边的意思并不是说你一路坚持到最後就一定会成功。「坚持就会成功」是在童话故事才会发生的事。但如果这辈子你有一件事想去做,但在走到人生最後一刻,走马灯播放起来的时候,才回忆起来原来年轻的自己当初没有去尝试,那你是必定会後悔的!去尝试,有可能会成功,也可能会失败。在失败中或许你会跌得很疼,但也能有机会学到很多,那就有机会迎来将来的成功。但如果什麽都没有做,那结果就注定是百分百失败的。

My dream-chasing journey is tough, but even so, I encourage those who have a same thought as mine to dare to try! Achieving anything you want in life! I do not mean that persevering to the last minute certainly brings to a success. Perhaps “perseverance leads to success” only happens in fairy tale. However, think of it: There is one thing that you want to accomplish in your lifetime, but at the end of your life, you realize that you did not give it a try in your youth. You will only regret it! Make more attempts, you may succeed or fail. The fear of failure can be quite crippling, yet teaches us more. Once you stick with the process of learning, you may WIN eventually. But if you do nothing and stand still, you absolutely will turn out to be nothing.
 
 
创业路也许很难走没错,但的确让我成为了一个更好的自己。不管你是想要做什麽事,只要你有一个念头,我会鼓励你放胆尝试,才能有机会突破自己。

Starting a business maybe uniquely difficult, but it makes me a better person. No matter what you want to do, once you come up with an idea, I strongly encourage you to be adventurous and try it out, so to give yourself a personal breakthrough.
 
 
要同时兼顾演艺工作和店铺生意实在不容易,难免要牺牲休息丶与家人朋友相聚的时间,但每次收到每一条大家跟我说觉得产品很有效果的短讯,实实在在的看到大家喜爱跟支持我代理的产品,不单让我有满足感,更令我有更大的动力继续做好VY Beauty Store,将自己爱用的产品以及最新和实用的美容瘦身资讯带给您们每一位。

Performing an artist and entrepreneur at the same time is not that easy, so I inevitably have to sacrifice my rest time and moments of leisure with my family and friends. Nevertheless, every time I receive messages and comments saying that products in VY Beauty Store are truly effective, I am so thankful for all the support and love and really feel a great sense of satisfaction. Every one of you drives me to do my very best in VY Beauty Store where I can share my favorite products and the latest and practical information about beauty and health.